Question :  Saurabh decided to start a chocolates manufacturing business. He set the target of earning 10% profit on sales in the first year. As a good businessman, he was concerned about the future of the business, which was uncertain. He gathered information that the demand for chocolates is increasing day-by-day. He used this information as the base for future planning and shared it with his team. 

Question : Rajat, Mohit and Rajesh joined together and set up a multi-product company. Their company makes four different products. Three products of the company have been successfully launched in market. But the company has not succeeded to launch the fourth product in market. What sort of organizational structure, in your view, might have been adopted by the company?

Question :  Rohan, a sales representative of ‘A2Z Ltd.’ has changed seven jobs in the last one year. He is a hard working person but is not able to finalize deals with the customers due to his inadequate Vocabulary and omission of needed words. Sometimes he uses wrong words because of which Intended meaning is not conveyed. All this created a misunderstanding between him and his Clients.

Question : Mr. Ankit is an investor, he purchased 100 shares in a company. But the company is not paying any dividends at all in spite of good profits of the company. In the light of this situation explain the main objective of financial management of a company and also suggest to Mr. X how he is going to get benefit from the company.

Question :  Mr. Ramesh is a production manager in Coal India Limited. He declared a holiday to the employees of his department by using his discretion powers because that day he has to attend a marriage function of his relatives. Name the principle of management violated by him in this context.

Question : “Buy three get one free” is an example of one of the techniques of promotion mix. Name and explain five other techniques of sales promotion.
                                                             Or
‘A2Z Publications’ has published a new book titled “International Business”. As a marketing manager, what factors you will keep in mind while determining the price of the book?

Question :  Ramesh after completing his graduation started working with a multinational company in Delhi. But due to ill health of his parents he had to go back to his village. There he noticed that the villagers were literate but ignorant about their rights. Many vegetable vendors were using stones as weights to sell their vegetables. Some shopkeepers were selling food items without having ‘FPO mark’. 

Question : Distinguish between Capital market and Money market on the basis of 4
(i) Participants,
(ii) Instruments traded
(iii) Investment outlay, and
(iv) Safety